Marie-Claire Ross

2 min read

Announcing New Book: Transform Your Safety Communication

Marie-Claire Ross, author of the highly acclaimed book, Transform Your Safety Communication, is helping safety leaders and safety professionals improve their safety leadership and communication skills, in order to change how workers think about...

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6 min read

King's Cross station - A Safety Accident Case Study

One November evening in 1987, commuters were busily rushing home from work on the London Underground.

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3 min read

5 Signs your Safety Communication Repels

When it comes to writing or talking about safety, safety leaders often assume that they know what techniques to use to influence and engage others on...

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4 min read

Why are some People Accident Prone?

A while ago, I connected with an old friend and when I mentioned I was writing a book on safety communication, he laughed and told me how clumsy he...

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1 min read

7 Copywriting Secrets to Improving Safety Writing

Copy writers know how to write advertising so that people will read their content.

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2 min read

Is Groupthink Destroying your Safety Talks?

In 2008, when Barack Obama announced his national security team he explicitly mentioned that he wanted to appoint a team that would avoid groupthink....

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