Marie-Claire Ross

4 min read

Why are some People Accident Prone?

A while ago, I connected with an old friend and when I mentioned I was writing a book on safety communication, he laughed and told me how clumsy he was and how he hurt himself all the time.

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1 min read

7 Copywriting Secrets to Improving Safety Writing

Copy writers know how to write advertising so that people will read their content.

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2 min read

Is Groupthink Destroying your Safety Talks?

In 2008, when Barack Obama announced his national security team he explicitly mentioned that he wanted to appoint a team that would avoid groupthink....

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3 min read

8 Important Supervisor Leadership Qualities for Safety

A quality is part of our personality that comes naturally to us. For example, you might think of one of your friends as 'always being generous'. This...

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