One of my darkest times as an entrepreneur was winning the contract to undertake all of the audiovisual requirements at Fashion Week. It involved filming and editing 57 fashion shows in 4 days and creating a dedicated television network to play constantly updating fashion shows. With 18 staff and 30 volunteers, we were massively under-resourced, working 15 hour days with barely a break. We had naively (or stupidly) trusted our client that we didn’t need more resources to film and edit 15 fashion shows a day across Sydney (because they had no more budget).