
One of the things I like about my job is consulting with safety professionals on how to improve their safety communication.
I get to review monthly safety themes and...
Where there are communication barriers, due to people misunderstanding information, there are also productivity losses. The same study found that the cumulative cost per worker per year is $26,041 just from communication barriers alone.
Being a clear communicator is crucial to being a highly effective safety leader. But it's not just about being clear. It's also about engaging others with your safety communication.
In fact, the number one Return-on-Investment (ROI) for internal communication is engagement.
Poor engagement levels have a crippling effect on safety performance in organisations. Research by Towers Watson found that companies who rate highly for effectiveness were 4.5 times more likely to report high employee engagement than other firms.
Engaged employees are:
Molson Coors, a beer manufacturing company, saved $1,721,760 in safety costs in one year alone just through strengthening employee engagement levels.
Safety managers are critical to influencing the workplace to be engaged on safety. You could call them an untapped resource that can create the culture and drive the behaviours needed to keep the workplace safe. How managers talk, share information and teach on safety affects your organisation's safety performance. However, they need to be effectively trained and informed about company goals (see Fast Track Your Safety Communication Results training program). While at the same time, the quality of internal safety communication also influences the ability to engage employees on safety.
Image Credit: Vlado, freedigitalphotos.net
One of the things I like about my job is consulting with safety professionals on how to improve their safety communication.
I get to review monthly safety themes and...
A Towers Watson study titled Change and Communication ROI, claims that the most important goal of an effective communication program is to motivate both employees and...